Member 2 Member - Do Your Outsides Meet Your Insides? w/ Human Soul

In the current disruptive landscape of business, your people and their experience play a
pivotal role. But here’s the catch: your company brand is not the same as your employer
brand. When I ask, “Do Your Insides Match Your Outsides?” I want to know whether
your actual employee experience matches the employer brand you advertise.

Intentional employee experiences aligned to business values and desired culture
promote trust and psychological safety. Nurturing employee relationships and creating
a mutual purpose drives productivity. Authenticity resonates. Make your outsides
match your insides and sell that product to your employees and candidates.
Remember, your employer brand isn’t just a nice to have, —it’s a business value.